420BRANDS · 420FRIENDS

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CANNAFAIR 2026: 420FRIENDS ON TOUR.

Our recap of the Düsseldorf weekend: Cannafair, THE TERP ROOM, THE STEAMERS and four perspectives from the 420FRIENDS network.

View the recap A 420BRANDS insight from Düsseldorf.

420BRANDSBREAKTHEMARKET.

Built by cannabis insiders. For brands from 420 culture: papers, filters, headshop accessories, vaporizers, eRigs and grow tech.

What we do

We build bridges between brands and culture.

We come from the scene. Not grown into it, but grown up inside it. 420BRANDS started because we ran events, managed artists, built collabs and produced content long before "cannabis marketing" was ever a brief.

Today we bring what we learned to the brands that deserve it: real presence in real moments. No bought placement. No fake reach. Just genuine access to a community that knows what is authentic and what is not.

About us

Partners & Network

Facts & Figures

Reach you can measure.

100%Organically grownReal connections instead of bought reach
420FRIENDSOwn networkEvents · Creators · Artists · Brands
DE / EUArea servedBonn · Düsseldorf · Germany-wide
150+Successful projectsCampaigns · Events · Productions
B2BAgency for brands & agenciesStrategy · Creative · Activation
FSK 18ExpertiseRegulated categories · Cannabis · CBD · Alcohol

420FRIENDS Network

The network
behind the
reach.

420FRIENDS is not a marketing term, it is a grown ecosystem of real connections: events, creators, artists, brand partners and community. Not a bought network.

Discover the network
Events & FestivalsCommunity activations live on site
Creators & ArtistsAuthentic reach within the target group
Brand PlacementsOrganic brand integration
Content NetworkPhoto, video, motion from the network

For brands

From website signal to brand move.

Free01

Website Check

How well does your website work for your brand? We review SEO fundamentals, required pages, content signals and conversion — plus mobile loading performance via Google PageSpeed.

  • Technology, SEO, content and conversion in one pass
  • Concrete priorities instead of a bare score
  • No login required — results appear right away
Check your website

Unlock your result with a brand name and business email.

From your first request02

Brand Center

From first brief to final approval: manage campaigns, creators, events and outcomes directly with our team — instead of losing them in email threads.

  • Briefs, status and outcomes in one place
  • Review approvals and decide in a structured way
  • Support, assets and knowledge for active partners
Explore the Brand Center

Your access is created automatically with your first project request.

01Website CheckIdentify signals
02Brand SprintSet priorities
03ActivationCreators, content, events
04Brand CenterSteer and learn

GOOD BRANDS GET PASSED AROUND.